Skip to content
Portrait of Sahil Gohel, cinematic red-lit lighting

Sahil Gohel, Analytics & AI Consultant

Sahil Gohel.

I turn messy data
into value businesses can act on.

Basically, I make data make sense.

V2.0
Principal Consultant · Kantar London, UK

Selected Works

Case studies in turning data into decisions.

Nine years advising Fortune 50 and global enterprises across retail, FMCG, technology, and financial services.

01

Conversational AI for brand insights

Global FMCG Leader · Implementation Lead

Time-to-insight cut from days to hours. Rolled out a conversational AI pilot integrating brand tracker, panel, ad spend, and sales data — letting insights teams query years of data in plain language instead of waiting in an analyst queue. Led the full cycle: demos, client feedback loops, iterative product improvement. Tools: LLM APIs, RAG, Figma.

Abstract dark conversational AI dashboard mockup
2025 See project
02

Connected insights ecosystem

Fortune 50 Client · Analytics Engagement Lead

$250K in annual cost savings. Designed a unified decision layer connecting brand tracker, consumer panel, Nielsen, ad spend, and CSAT data into one set of dashboards — replacing fragmented, duplicated reporting with a single view.

Abstract dark network graph of connected data sources
2024 See project
03

Hyper-personalised SKU recommendations

Global FMCG Giant

Drove measurable retailer uptake. Built SKU-level recommendation models personalised to individual retailers, turning portfolio data into store-ready sell-in stories.

Abstract dark SKU recommendation dashboard mockup
2022 See project
04

Marketing mix models for luxury beauty

Luxury Beauty Retailer

Optimised multi-channel marketing spend. Developed MMM models quantifying the revenue contribution of each channel, giving the brand an evidence base for budget allocation.

Abstract dark marketing mix model chart mockup
2020 See project
05

NLP-driven NPS analysis

Leading Life Insurance Provider

Identified the drivers behind NPS movement from open-text feedback at scale. Designed NLP analysis over customer verbatims to isolate what actually moved satisfaction — beyond what structured survey data could show.

Abstract dark NLP sentiment analysis dashboard mockup
2019 See project

Basically, I make data make sense.

I'm Sahil — an analytics and AI consultant based in London. For the last nine years I've advised Fortune 50 and global enterprises across retail, FMCG, technology, and financial services, helping them turn data into decisions.

My work sits between the technical and the commercial: building conversational AI and analytics tools, leading cross-functional teams of 25+, and translating complex data into things senior stakeholders actually act on. Every engagement I've led at Kantar has renewed — a stat I'm prouder of than any dashboard.

Based London, UK
Role Principal Consultant at Kantar
Languages English · Hindi · Gujarati · French
Download resume (PDF)

Skills

Where data, AI, & strategy meet.

Analytics & AI consultant based in London, working at the intersection of data, AI, and business strategy.

AI & Machine Learning

LLM APIs RAG pipelines Conversational AI NLP Personalisation ML implementation

Analytics & Insight

Brand tracking Marketing mix modelling Demand forecasting NPS analytics Dashboard design BI automation

Consulting & Leadership

Client advisory Stakeholder management Proposal development Cross-functional team leadership

Design & Build

Front-end design UI/UX

Awards & Misc

Experience & credentials.

Experience

Kantar — Principal Consultant, Analytics UK

Conversational AI, BI automation, new-logo growth

2023–Now

Kantar — Director, Data Strategy & Engineering

Fortune 50 data strategy, pricing, resourcing

2021–23

Cartesian Consulting — Consultant

Multi-billion-dollar accounts: NPS, forecasting, personalisation

2017–21

IIM Rohtak — MBA

2015–17

University of Ljubljana — B.Sc. Business Economics

2011–14

Credentials

Harvard Business School — HBX Core (Pre-MBA Certificate)

2015

London School of Economics — Big Data Research

2015

01 · 2025 Preview

Dark laptop mockup displaying a conversational AI analytics dashboard, moody red-lit studio photography

Working with global brands on analytics and AI. Currently open to select consulting work.

[email protected]